Since 2009, Shakeology has been a pioneer within the vitamin business, frequently evolving our formulation to supply our prospects with the very best option to get your each day dose of important vitamins, all in a scrumptious shake.
What units Shakeology aside is its unwavering dedication to high quality, with one aim in thoughts: to assist you feel and look your healthiest.
That’s why we take an uncompromising method to sourcing and formulating Shakeology.
Learn on to find out how our formulation has improved over time and why Shakeology continues to guide the business after greater than 15 years.
What Makes the Shakeology Components Totally different From Different Manufacturers?
In contrast to different shake manufacturers that purchase pre-mixed ingredient blends from third-party suppliers, we meticulously choose each ingredient for Shakeology’s superfood blends to ensure you get the best attainable well being advantages from each scoop.
When manufacturers depend on premade blends, they don’t have a say in every particular person ingredient, together with its quantity, efficiency, and even the place it comes from. This low-cost method doesn’t work for Shakeology.
We care about each ingredient all the way in which from farm to bag and know you do, too. We additionally know that you’re investing in your well being. That’s why we have now all the time prioritized high quality over price.
Has Shakeology Modified Since It Launched in 2009?
Through the years, we’ve up to date the Shakeology formulation to be able to keep an unparalleled stage of vitamin and high quality.
As provide chains and rising situations change, we refuse to make compromises when an ingredient, provider, or course of now not meets our requirements.
Likewise, dietary science is all the time advancing, and because it does, we evolve with it.
We are going to proceed to replace Shakeology’s formulation when change is the correct factor to do for our prospects, as a result of we all know the vitamin you place into your physique is among the most vital each day selections you may make. It’s why we’ve bought over a billion servings.
What Goes into the Choices to Replace the Shakeology Components?
Each month, Shakeology co-creators Isabelle Daikeler and Darin Olien meet with our devoted analysis and growth (R&D) workforce to guage the present Shakeology formulation and determine potential enhancements.
A number of the causes they might contemplate updating the formulation embrace:
- Ingredient high quality: We consistently take a look at our suppliers’ elements for contaminants, fillers, lookalikes, mould, heavy metals, and extra. Actually, our assessments are so stringent, suppliers have been identified to put aside their greatest crops for us. And if suppliers can’t give us the standard we demand, we glance elsewhere or take away it from Shakeology — even when our rivals don’t.
- Scientific proof: New analysis findings on particular vitamins or elements and their potential advantages can typically drive formulation updates. In contrast to most firms, Shakeology conducts scientific research to higher perceive and enhance our product’s well being advantages.
- Shopper suggestions: Shakeology takes buyer satisfaction very critically. Generally, we could modify the formulation based mostly on suggestions concerning style, texture, advantages, or any variety of components.
What Latest Updates Have Been Made to the Shakeology Components?
Shakeology Unique: Our final formulation change to Unique Shakeology was made in 2019 for Vegan flavors and 2020 for Whey flavors.
This replace eliminated oat protein, chia, and sacha inchi, and added extra probiotics, fiber, flaxseed, and matcha, to be able to enhance the dietary worth of Shakeology whereas addressing contaminant issues of sure elements.
- Coronary heart & intestine well being: These formulation modifications boosted Shakeology’s dietary fiber, omega-3 fatty acids, probiotics, and inexperienced tea phytonutrients to assist higher help intestine and coronary heart well being.
- Gluten-free: We added a “gluten free” declare with the replace. This got here from eradicating oat protein from the Vegan formulation and enhancing our testing in order that we might label Shakeology “gluten free” with confidence. Though oats are naturally gluten-free, they’ll typically be contaminated with gluten.
Shakeology 0g Added Sugar: In 2024, we launched Shakeology 0g Added Sugar, which took numerous hours to develop to make sure it has all the identical advantages as Unique Shakeology, tastes simply pretty much as good, and makes use of high-quality elements, identical to the unique. You’ll be able to study the formulation variations right here.
The trickiest a part of getting the 0g Added Sugar formulation proper was choosing the correct pure sweetener to make use of instead of natural cane sugar, to supply the scrumptious style our prospects count on from Shakeology.
We selected the highest-grade stevia, Reb M. It has the cleanest style that’s most just like sugar and is sourced from farmers who’ve discovered how you can develop and harvest stevia responsibly. The Reb M that we use can also be non-GMO Venture Verified.
Shakeology Was Thought of “Too Costly to Make”
When Shakeology launched in 2009, there was nothing else prefer it in the marketplace, and regardless of dozens of copycats, it’s nonetheless that means in the present day.
Although there have been loads of protein shakes on the market, Shakeology is the unique superfood shake, painstakingly crafted to ship all-in-one, whole-food-based vitamin that individuals nonetheless don’t get from the common weight-reduction plan.
When environmental advocate and complement formulator Darin Olien (the world’s first superfood hunter) got down to create the highest-quality and most potent shake he might think about, everybody informed him it was too costly to make.
For Olien, Shakeology wasn’t nearly sourcing the world’s healthiest superfoods. It was about discovering the perfect crop high quality as nicely.
That’s when he was put in contact with co-formulator Isabelle Brousseau-Daikeler and Carl Daikeler, CEO of BODi, who, unbeknownst to him, have been working towards the same aim.
“Carl stated, ‘Don’t fear about price. We’re not going to compromise on this formulation,’” remembers Olien. It’s a promise that Shakeology nonetheless makes good on in the present day.
Why Are There Pure Flavors in Shakeology? Isn’t Darin Towards Them?
Shakeology co-creator Darin Olien may be very outspoken about his distaste for a lot of pure flavors, and it’s a viewpoint shared by everybody at Shakeology.
Within the U.S., pure flavors can include components and solvents which might be thought-about pure and are usually acknowledged as secure by the FDA.
Nevertheless, simply because they’re permitted by the FDA doesn’t imply we put them in Shakeology.
Shakeology solely makes use of pure flavors derived from crops and extracted utilizing conventional processes comparable to copper distillation, percolation, or spinning cone (low temperature course of for delicate flavors).
These strategies merely focus the flavour parts to allow them to be used at low ranges to boost the style, just like a chef making a discount or a coulis.
What Pure Flavors Are Utilized in Shakeology?
Take Vanilla Shakeology, for instance.
After launching Chocolate Whey Shakeology in 2009, it took two years to create Vanilla Whey Shakeology, as a result of it took that lengthy to discover a vanilla provider that met our rigorous requirements.
Pure flavors may be the newest ingredient to go underneath the microscope, however the actuality is, the standard of each single ingredient on a label is determined by the model’s sourcing and testing requirements.
That’s why if you have a look at an ingredient label, it’s arduous to know what you’re actually getting. Two merchandise with the identical ingredient record can have very completely different contents. And that’s what makes the distinction between Shakeology and every little thing else in the marketplace.
Get Outcomes You Can See and Really feel With Shakeology
Shakeology’s journey is a testomony to our unwavering dedication to high quality and innovation.
From its inception in 2009 to the current day, Shakeology has developed with the newest scientific analysis and shopper suggestions to make sure it stays the perfect superfood shake in the marketplace.
Our dedication to utilizing solely the highest-quality elements and sustaining rigorous requirements is what places Shakeology in a class of its personal.
It’s the rationale why no different shake gives as many well being advantages and noticeable outcomes — and why we stand behind our 31-day bottom-of-the-bag assure.
As we proceed to refine and enhance our formulation, you possibly can belief that Shakeology will all the time prioritize your well being and well-being above all else, for a distinction you possibly can style and really feel.
